Marketing Your Practice

AIA Member in Practice Logo and Register

If you hold an AIA practising certificate, you are entitled to use AIA’s ‘Member in Practice’ logo on your business stationery.

The logo should not be altered or distorted in any way and it should only be used in the colours in which it is provided.

More guidance about the logo’s use is provided in AIA’s Brand Guidelines, which are issued with the logo.

All AIA Members in Practice are displayed on the public register.

Practice Description

Holders of an AIA practising certificate are entitled to describe themselves as ‘International Accountant’ in the case of a sole practitioner or ‘International Accountants’ in the case of a partnership or firm.

Alternatively, you may prefer to refer to your company as an ‘AIA Practice.’

These descriptive terms should not form part of a registered name as they relate directly to you and not to the practice itself. Sole practitioners can only use the plural form ‘International Accountants’ if you practise under a name other than your own personal name.

If you are a sole practitioner, you can also add the phrase ‘Member of the Association of International Accountants’ to the foot of your stationery. In the case of partnerships and firms, if all the principals in your practice are International Accountants, then you can include ‘Members of the Association of International Accountants’ at the foot of your stationery.

Practice names and descriptions should not be disingenuous; for example, sole practitioners are not able to add ‘and Partners’ to their company name. If you wish to add ‘and Associates’ to your company name, then you are required to have two or more verifiable associations or consultancies in place.

Designatory Letters

Your AIA designatory letters, AAIA or FAIA, should be used on practice stationery. Consideration should be given to the inclusion of other designatory letters or letters relating to service or civil honours. Generally, it is better to list only relevant designations.

You should also display your AIA membership certificate and practising certificate prominently in your registered office.

AIA offers a qualification and membership pathway for everyone.

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